![]() Be Weird: Social media is saturated with thousands of accounts and brands.We offer resources for best practices and cross-campus collaboration on our social channels. We support social social media marketing efforts across campus and advise on managing OCCC-affiliated social account creation. Manage Our Digital Footprint: Our role is to support you by telling your stories on the right platforms.Tell the OCCC Story: Deliver engaging, high-quality content to our followers to both entertain and inform our audiences.The purpose of social accounts affiliated with the college should be: We keep it fun and straightforward because that’s what’s most effective. Our approach to social media is built on best practices in the industry. That’s to say, don’t cut the logo in half or have words running off the screen. ![]() If you use an OCCC logo, make sure it fits within the profile display.Facebook profile images are circular, which is fortuitous for us since our logo is also circular!.Profile Image: Profile image should adhere to our brand standards.Student Life is Post consistently: Post at least once a week to your channel (excludes any “reposting” of official content or posts).Name: Page and account names should include “OCCC” “OTripleC” “OTrip” or Oklahoma City Community College.If you’re approved to open a social account, please follow these guidelines. You can fill out our project request form for any marketing needs you have. We’ll collaborate with your team and help make recommendations on the best social or digital strategy to help you reach your goals. If you don’t think you’re able to maintain your own channel, we have several ways to get your message to the right audience. Once you’ve considered these questions, contact the Marketing & PR department. How would this new page provide something new, unique or niche to our audience, that the main account doesn’t provide? Could that idea be worked into the existing account, or is it a strong enough reason to start your own page?.Do you have the time and resources to manage your community and engagement?.Do you have a sustainable content plan?.Will you use more than one platform to reach this audience?.What are your goals for this social media account?.What’s your plan to build your audience?.So before starting an account, please consider these important questions: ![]() ![]() A social media account is like getting a puppy: It’s a long-term commitment that requires a lot of love and care. Social media accounts are great for reaching folks around campus, but it takes a lot of work to maintain. So ya wanna start a social media account for an OCCC department, program or club? You came to the right place. OCCC encourages its guests to report infringing content to the appropriate site according to each site’s terms of service. Any content or comments it deems to be unlawful, spam, and/or threatening against students, faculty, staff, guests, or others or to the OCCC network will be removed and reported to the site on which the content or comments appeared.Ĭontent that is unrelated to OCCC or the direct college campus experience will be removed.Ĭontent that violates any college policy will be removed.Ĭomments and content posted by guests do not reflect the positions or opinions of OCCC. The office of Marketing & PR at OCCC reserves the right to remove any and all content and comments at its discretion. Use of these sites is voluntary, and anyone using them assumes the risk associated with the use of social sites and agrees to release and hold harmless the University for any claims, causes of action, or damages that may arise relating to the guest’s use of these sites. Social media users should take this into consideration and use discretion when deciding whether to post personal information about themselves or others on these sites. So as with any public site, know that anyone can view the content you post. Our social media channels exist to help keep you connected, informed and delighted.
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